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“You Don’t Understand Our Audience”

January 3rd, 2008 · No Comments

From here:

Life at the Media Lab has reminded me once again that technology is most exciting when it upsets the status quo. Big-screen TVs and downloadable episodes of Late Night with Conan O’Brien are merely more attempts to control the means of distribution, something GE has been doing since the invention of the light bulb. But exploding GPS backpacks represent an alien mind-set; they are part of the growing media insurgency that is redefining news, journalism, and civic life. This technological insurgency shouldn’t surprise us: after all, it’s wrapped up in language itself, which has long defied any attempt to commodify it. Technology, as it has done through the ages, is freeing communication, and this is good news for the news. A little empathy couldn’t hurt.

Good read about how major network television (like other “Big Media”) have totally missed the bus on the relationship of society and technology.

Thanks, Mike!

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